Wise Words with Alex Gourley


Alex Gourley is the co-founder of BitGym, a company looking to gamify exercise through a series of interactive iOS apps. Previously Alex worked at Loopt, where he ran internal metrics and analytics, worked at Krugle on a source-code search engine, and lead a team building an autonomous vehicle at UC Davis. Upon moving to San Francisco Alex turned to the treadmill as the only form of exercise he could find the time for. Drawing upon a love of video games, he subsequently began work on apps that could enliven his workout.

BitGym have released two free apps so far, one of which requires treadmill, exercise bike or cross trainer users to move their head in order to drive a virtual car along a retro racetrack. The other came as the result of a collaboration between BitGym and Virtual Active, who combined forces to create the Virtual Active app, enabling users to virtually travel through iconic cities and landscapes around the world while on a treadmill or exercise bike. READ MORE…

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