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In Spain, trains offer first chapter of novels through QR codes


The Netherlands has already introduced an initiative to get commuters reading through the VertragingsApp, which offers up short stories based on travel time. Now the Ferrocarrils de la Generalitat de Catalunya (Catalan Government Railways) has placed QR codes with links to the first chapters of popular novels on its trains as part of the National Reading Plan, with the aim to encourage citizens of Spain to get into a good book. READ MORE…
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In Spain, trains offer first chapter of novels through QR codes

The Netherlands has already introduced an initiative to get commuters reading through the VertragingsApp, which offers up short stories based on travel time. Now the Ferrocarrils de la Generalitat de Catalunya (Catalan Government Railways) has placed QR codes with links to the first chapters of popular novels on its trains as part of the National Reading Plan, with the aim to encourage citizens of Spain to get into a good book. READ MORE…

    • #innovation
    • #startups
    • #trains
    • #transport
    • #publishing
    • #QR
    • #tech
    • #technology
  • 1 year ago
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17 Notes/ Hide

  1. always-t-e-w-a-r-t reblogged this from springwise and added:
    This is really cool! Do you think train tour companies should start doing this too?
  2. uofacrimsontide likes this
  3. carlix123 reblogged this from springwise and added:
    #cool
  4. meonthemic reblogged this from springwise
  5. mctumblovin likes this
  6. seethispictures likes this
  7. ayaros likes this
  8. season90 likes this
  9. mindoncoffee reblogged this from springwise
  10. astoldbyjaz reblogged this from springwise and added:
    how cool is that?! yes…my nerd is showing…
  11. maybe-its-the-weed-talking reblogged this from springwise
  12. astoldbyjaz likes this
  13. loso-croft likes this
  14. synceurope reblogged this from springwise and added:
    One for Mr Mark Harris, I think…
  15. sexorchocolateorpillowsorclouds likes this
  16. neslietumulac reblogged this from springwise and added:
    — Offering the first chapter of a book for free to encourage commuters to read — now that is an idea.
  17. springwise posted this
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