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In Brazil, ad campaign brands fruit with special molds


We’ve already seen companies such as Dole Organic marking their produce with three-digit codes via stickers to give consumers information on their origins. Now, as part of a marketing drive to show how natural the ingredients are in Camp Nectar fruit juice, Brazilian ad agency AGE Isobar has come up with a novel way to turn the actual fruit into the shape of the brand’s cartons. READ MORE…
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In Brazil, ad campaign brands fruit with special molds

We’ve already seen companies such as Dole Organic marking their produce with three-digit codes via stickers to give consumers information on their origins. Now, as part of a marketing drive to show how natural the ingredients are in Camp Nectar fruit juice, Brazilian ad agency AGE Isobar has come up with a novel way to turn the actual fruit into the shape of the brand’s cartons. READ MORE…

    • #innovation
    • #advertising
    • #marketing
    • #food
    • #fruit
  • 11 months ago
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  1. distanthorizon likes this
  2. amyisgone reblogged this from springwise and added:
    Pretty, pretty, pretty cool.
  3. axp40 reblogged this from springwise
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  11. majam reblogged this from springwise and added:
    video link in the article
  12. www-hightouchmoving-com likes this
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  16. springwise posted this
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