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Toy and story kit aims to encourage girls to develop an interest in engineering
The engineering sector is dominated by men and there are those who believe that the female perspective could bring fresh thinking and innovation to such an important industry. The Roominate range of dolls’ houses is already offering a way for girls to become interested in design and electronics, and now GoldieBlox is another startup using building blocks and story books to encourage girls to construct spaces and objects. READ MORE…
  1. Toy and story kit aims to encourage girls to develop an interest in engineering

    The engineering sector is dominated by men and there are those who believe that the female perspective could bring fresh thinking and innovation to such an important industry. The Roominate range of dolls’ houses is already offering a way for girls to become interested in design and electronics, and now GoldieBlox is another startup using building blocks and story books to encourage girls to construct spaces and objects. READ MORE…

  1. 11 notesTimestamp: Tuesday 2012/10/09 10:52:14innovationtoyschildrenengineering
  1. pearls-n-studs reblogged this from springwise
  2. multimulta reblogged this from springwise and added:
    Love that it’s targeting girls and engineering. Hate that pink/purple is the dominant color. Still, progress is...
  3. springwise posted this