Smart subtitles open cinema access to everyone
We recently wrote about MyLINGO — the app that delivers foreign language audio dubs for recent cinema releases to those who don’t understand English. Tackling a similar issue, Italy’s Movie Reading app and Regal Cinemas in the US are aiming to do the same for subtitles, catering both for foreign language speakers and deaf people. READ MORE…

Smart subtitles open cinema access to everyone

We recently wrote about MyLINGO — the app that delivers foreign language audio dubs for recent cinema releases to those who don’t understand English. Tackling a similar issue, Italy’s Movie Reading app and Regal Cinemas in the US are aiming to do the same for subtitles, catering both for foreign language speakers and deaf people. READ MORE…

App translates cinema audio into any language
We’ve already seen how second-screen devices can be utilized to display real-time text translations for any TV program through the Easy Way Subtitles app, but when it comes to the cinema it’s much harder to cater for individual viewers. However, a new app called MyLINGO now lets cinemagoers listen to foreign language audio dubs of new movie releases privately through their smartphone. READ MORE…

App translates cinema audio into any language

We’ve already seen how second-screen devices can be utilized to display real-time text translations for any TV program through the Easy Way Subtitles app, but when it comes to the cinema it’s much harder to cater for individual viewers. However, a new app called MyLINGO now lets cinemagoers listen to foreign language audio dubs of new movie releases privately through their smartphone. READ MORE…

App rewards users for going to the cinema, rather than staying in
Cinemas are facing tough competition from new companies such as Netflix and on-demand services, but they can still win film fans over with extra incentives that digital platforms can’t offer. The UK’s Cinime is doing just that, giving rewards to cinemagoers for interacting with content and competing in quizzes before and after movie showings. READ MORE…

App rewards users for going to the cinema, rather than staying in

Cinemas are facing tough competition from new companies such as Netflix and on-demand services, but they can still win film fans over with extra incentives that digital platforms can’t offer. The UK’s Cinime is doing just that, giving rewards to cinemagoers for interacting with content and competing in quizzes before and after movie showings. READ MORE…

In ‘edible cinema’, coordinating snacks enhance viewers’ experience of the story


There are already plenty of variations out there on the basic cinema — the floating Archipelago Cinema we featured not long ago, for instance — but one we hadn’t seen until just recently is a movie experience that integrates a carefully coordinated sequence of snacks designed to enhance viewers’ sensory experience of the story. Sure enough, London’s Electric Cinema last month featured the first in a series of what it calls “edible cinema”. READ MORE…

In ‘edible cinema’, coordinating snacks enhance viewers’ experience of the story

There are already plenty of variations out there on the basic cinema — the floating Archipelago Cinema we featured not long ago, for instance — but one we hadn’t seen until just recently is a movie experience that integrates a carefully coordinated sequence of snacks designed to enhance viewers’ sensory experience of the story. Sure enough, London’s Electric Cinema last month featured the first in a series of what it calls “edible cinema”. READ MORE…


Brazilian viewers choose what gets screened in local cinemas

It’s one thing to broadcast live theater and opera events on the silver screen, but it’s quite another to let patrons choose what’s shown on any given night. That, however, is just the premise behind Mobz, a Brazilian effort to bring a wide variety of consumer-chosen entertainment onto the screens of local cinemas. READ MORE…

Brazilian viewers choose what gets screened in local cinemas

It’s one thing to broadcast live theater and opera events on the silver screen, but it’s quite another to let patrons choose what’s shown on any given night. That, however, is just the premise behind Mobz, a Brazilian effort to bring a wide variety of consumer-chosen entertainment onto the screens of local cinemas. READ MORE…