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From Japan, makeup that disappears with nothing but warm water
For some women, applying makeup is a must before leaving the house, but the removal of it can be time-consuming at the end of a long day. Now Japanese cosmetics company Shiseido has created the Fullmake Washable Base, a foundation that can be washed off with just warm water. READ MORE…
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From Japan, makeup that disappears with nothing but warm water

For some women, applying makeup is a must before leaving the house, but the removal of it can be time-consuming at the end of a long day. Now Japanese cosmetics company Shiseido has created the Fullmake Washable Base, a foundation that can be washed off with just warm water. READ MORE…

    • #innovation
    • #cosmetics
    • #beauty
  • 4 months ago
  • 23
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New DIY appliance enables consumers to make their own cosmetics at home
We’ve been following the DIY trend for years, but when it comes to cosmetics, the closest thing we had seen until just recently is Codage’s design-your-own skincare line. Now bringing full DIY capabilities to the field is Naturalis, a new appliance from French Groupe SEB’s Rowenta brand that enables consumers to mix up their own cosmetics at home. READ MORE…
Pop-upView Separately

New DIY appliance enables consumers to make their own cosmetics at home

We’ve been following the DIY trend for years, but when it comes to cosmetics, the closest thing we had seen until just recently is Codage’s design-your-own skincare line. Now bringing full DIY capabilities to the field is Naturalis, a new appliance from French Groupe SEB’s Rowenta brand that enables consumers to mix up their own cosmetics at home. READ MORE…

    • #innovation
    • #diy
    • #beauty
    • #cosmetics
  • 10 months ago
  • 11
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Your daily fix of new business ideas Springwise and its network of 15,000 spotters scan the globe for smart new business ideas, delivering instant inspiration to entrepreneurial minds. More at www.springwise.com

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