In Chile, sports goods are paid for with exercise
Getting consumers to exercise is much easier when there’s an incentive, and especially if it’s a financial one. Chile-based dairy brand Colun Light has taken this on board with its Así da gusto pagar campaign, which saw customers at its pop-up sportswear shop pay with exercise, rather than money. READ MORE…

In Chile, sports goods are paid for with exercise

Getting consumers to exercise is much easier when there’s an incentive, and especially if it’s a financial one. Chile-based dairy brand Colun Light has taken this on board with its Así da gusto pagar campaign, which saw customers at its pop-up sportswear shop pay with exercise, rather than money. READ MORE…

Gymwear with built-in fitness tracking tech reaches pre-order launch
Consumers’ exercise regimes have been forever changed by fitness trackers such as Fitbit and Nike+ products, but these small devices don’t tell the whole story of what’s going on in different parts of the body during a workout. Now available for pre-order, Athos is a workout kit with embedded sensors that offer detailed and precise data about muscle growth and technique. READ MORE…

Gymwear with built-in fitness tracking tech reaches pre-order launch

Consumers’ exercise regimes have been forever changed by fitness trackers such as Fitbit and Nike+ products, but these small devices don’t tell the whole story of what’s going on in different parts of the body during a workout. Now available for pre-order, Athos is a workout kit with embedded sensors that offer detailed and precise data about muscle growth and technique. READ MORE…

Handheld device enables workers to sculpt their guns at the office
The rise of white collar industry in developed countries means that the majority of workers spend most of their days sitting down, often with bad posture. As a result, we’ve seen a few innovations attempt to bring micro-exercise into the office environment, such as the Stir Kinetic Desk, which occasionally rises to encourage users to regularly get up from their chair. Now Tao WellShell is a smart device that enables anyone to carry out resistance exercise from their seat, while also tracking their progress. READ MORE…

Handheld device enables workers to sculpt their guns at the office

The rise of white collar industry in developed countries means that the majority of workers spend most of their days sitting down, often with bad posture. As a result, we’ve seen a few innovations attempt to bring micro-exercise into the office environment, such as the Stir Kinetic Desk, which occasionally rises to encourage users to regularly get up from their chair. Now Tao WellShell is a smart device that enables anyone to carry out resistance exercise from their seat, while also tracking their progress. READ MORE…

Venue lets visitors work, play, and climb
It’s often said that with a healthy body comes a healthy mind — getting a good amount of exercise can help stimulate the mental processes required for higher productivity rates. Offering a space for both physical and mental activities, Brooklyn Boulders is a rock climbing facility that also provides a collaborative work space. READ MORE…

Venue lets visitors work, play, and climb

It’s often said that with a healthy body comes a healthy mind — getting a good amount of exercise can help stimulate the mental processes required for higher productivity rates. Offering a space for both physical and mental activities, Brooklyn Boulders is a rock climbing facility that also provides a collaborative work space. READ MORE…

Fitness beer is actually good for the body
A beer could perhaps be said to be the greatest way to unwind — something the UK’s Deskbeers has tapped into with its Friday afternoon office delivery service. However, it’s not the most healthy method of relaxation, thanks to the calories, its dehydrating qualities and the next-day hangover. Lean Machine Ale aims to change that, offering a variety of fitness-enhancing qualities. READ MORE…

Fitness beer is actually good for the body

A beer could perhaps be said to be the greatest way to unwind — something the UK’s Deskbeers has tapped into with its Friday afternoon office delivery service. However, it’s not the most healthy method of relaxation, thanks to the calories, its dehydrating qualities and the next-day hangover. Lean Machine Ale aims to change that, offering a variety of fitness-enhancing qualities. READ MORE…

Streamed fitness and dance classes offer real time Q&As
Enjoying exercise tips from expert instructors at home has been around since the age of fitness VHS tapes, now updated as live streamed sessions through platforms such as Peloton. Offering an element of personal communication with fitness and general wellness trainers, InstructorLive enables users to get responses to their questions in real time. READ MORE…

Streamed fitness and dance classes offer real time Q&As

Enjoying exercise tips from expert instructors at home has been around since the age of fitness VHS tapes, now updated as live streamed sessions through platforms such as Peloton. Offering an element of personal communication with fitness and general wellness trainers, InstructorLive enables users to get responses to their questions in real time. READ MORE…

Blue Goji turns exercise into a gaming session
Running on a treadmill can often feel like a thankless chore if there’s no other stimulus to keep you going, which is why exercise has become one of the most gamified activities. From the makers of Guitar Hero,Blue Gojiuses wireless controllers and fitness trackers to immerse indoor runners into a world of gaming as they exercise. READ MORE…

Blue Goji turns exercise into a gaming session

Running on a treadmill can often feel like a thankless chore if there’s no other stimulus to keep you going, which is why exercise has become one of the most gamified activities. From the makers of Guitar Hero,Blue Gojiuses wireless controllers and fitness trackers to immerse indoor runners into a world of gaming as they exercise. READ MORE…

Smart device quantifies muscle quality to help users sculpt their guns
There are already a plethora of fitness trackers saturating the market, and those looking to move into the field will need to have a trick up their sleeve. We recently wrote about FitStar, which offers smart, personalized workout regimes, and now Skulpt Aim is entering onto the market with a device that can measure fat percentage and detect muscle quality for those looking to beef up. READ MORE…

Smart device quantifies muscle quality to help users sculpt their guns

There are already a plethora of fitness trackers saturating the market, and those looking to move into the field will need to have a trick up their sleeve. We recently wrote about FitStar, which offers smart, personalized workout regimes, and now Skulpt Aim is entering onto the market with a device that can measure fat percentage and detect muscle quality for those looking to beef up. READ MORE…

App learns users’ fitness abilities and creates their perfect workout
Keeping fit can be tough without someone to offer encouragement and motivation, as well as the expertise to know what regimes work best for each individual. In the past, we’ve seen the Peloton exercise bike offer remote access to taught classes by subscription, and now FitStar aims to offer truly personalized fitness training through its new iPhone app, which learns its users’ abilities and develops new workouts each time. READ MORE…

App learns users’ fitness abilities and creates their perfect workout

Keeping fit can be tough without someone to offer encouragement and motivation, as well as the expertise to know what regimes work best for each individual. In the past, we’ve seen the Peloton exercise bike offer remote access to taught classes by subscription, and now FitStar aims to offer truly personalized fitness training through its new iPhone app, which learns its users’ abilities and develops new workouts each time. READ MORE…

Fitness tracker monitors real-time health of the whole family in one app
We recently came across the Kinsa smart themometer, which aims to track family illnesses, as well as deliver insight into local outbreaks. Now Sense-U is doing a similar thing for overall health, using a fitness tracker to allow parents to see the activity of their kids and elderly relatives, as well as themselves. READ MORE…

Fitness tracker monitors real-time health of the whole family in one app

We recently came across the Kinsa smart themometer, which aims to track family illnesses, as well as deliver insight into local outbreaks. Now Sense-U is doing a similar thing for overall health, using a fitness tracker to allow parents to see the activity of their kids and elderly relatives, as well as themselves. READ MORE…