Airline commissions books that can be completed in flight time
In today’s world of non-stop information and endless social network notifications, it’s hard to find the time to concentrate on just one story, never mind finishing a full-length novel. The Netherlands’ VertragingsApp has already encouraged train passengers to discover short story authors based on their delay time, and now a new project has created a range of fiction titles for customers of Australia’s Qantas airline, selected to correspond with flight times. READ MORE…
Wood-fired hot tub doubles as a boat for touring on the open water
If movie buffs can watch their favorite films while soaking in a relaxing hot tub, then why shouldn’t boating enthusiasts be afforded a similar luxury? That’s where HotTug comes in, with a wood-fired hot tub that doubles as a boat for cruising on the open water. READ MORE…
Learn a new hobby by subscription
New subscription services seem to be quickly matching every niche available, from coffee to tampons. Now Amabam is hoping to use the same business model to help people find their latest passion, with monthly hobby boxes that teach them new skills. READ MORE…
Rowboat can be folded away
We’ve already seen Ikea-style flatpack wooden boats courtesy of The Balmain Boat Company, enabling daytrippers to build a working vessel. Now we’ve come across the Ar Vag by design student Thibault Penven – a DIY canoe that can be packed away after using. READ MORE…
Foldable mountain bike doubles as rucksack for the uphill climb
It was only a few weeks ago that we covered Hive’s hybrid snowshoe with the ability to glide downhill, and recently we came across an innovation that brings similar flexibility to hikers navigating other types of terrain. Specifically, the Bergmönch is a mountain bike that can be worn as a backpack for the uphill climb but then can be unfolded for a two-wheeled ride back down. READ MORE…
Theme park helps guests share their experiences and compete online
We recently saw Great Wolf Lodge resorts’ RFID Facebook photo tagging, and now Luna Park in Sydney has introduced a similar system to make it easier for visitors to share their real-world experiences online. The theme park recently launched “My Experience”, a multichannel technology solution that integrates SMS, email, web and Facebook, and allows visitors to instantly share and enhance their park experience with friends online. READ MORE…
Coffee brand serves up free drinks and experiences in “feel good” café
From a marketing perspective, café’s have always been a good choice of venue in which to create unique and enticing atmospheres, and regular readers may remember the game themed Snakes & Lattes café in Toronto. Now we’ve come across another Canadian café chain Maxwell House, serving free coffee and positive stories to the people of Toronto at their Optimism Café. READ MORE…
In Spain, weeklong bus tours for surfers seek out the best waves
If niche travel tours can be created for those interested in current affairs, photography and even just sleeping in, then why not surfers as well? That, indeed, is exactly the premise behind Spain’s Surf Road Experience, which offers weeklong expeditions in a sleeper bus to search out the best local waves. READ MORE…
In Argentina, pop-up recreational spaces transform closed streets
Most city-dwellers are aware of the benefits of having a communal urban space to relax, unwind and socialize in. However, for many, such spaces simply don’t exist in their local vicinity. For those in Buenos Aires, innovations such as Designo Patagonia’s Plaza Movil will soon be providing a pop-up alternative. READ MORE…
