Platform helps food trucks go digital
We’ve already seen Eu que Fiz help those in Brazilian favelas to start their own catering businesses. Now New York City-based FoodtoEat.com wants to get immigrant workers running food trucks to learn how to use digital technology to boost their businesses. READ MORE…
ID verification service connects soldiers and vets with online brand offers
When soldiers return home to continue life as a civilian, it may not be easy to reintegrate into society. We’ve already seen NY-based Incline offer help to find them tech work, and now TroopID is a platform that verifies users’ military credentials in order to offer them deals on consumer products, as well as learning opportunities. READ MORE…
Augmented reality platform enables consumers to virtually try before they buy
There have been numerous efforts to make augmented reality more than just a technological gimmick – fromdigital museum learning aids to virtual outdoor supermarkets. Now, France-based Augment is hoping to make it a useful sales tool for enabling consumers to see how products will look before they commit to buying. READ MORE…
Points-based supermarket tackles unemployment in Italy
The People’s Supermarket in London is one example of a grocery store that offers lower prices in exchange for a few hours work each month. Now the Portobello supermarket in Italy is hoping to use the business model to tackle unemployment and poverty in an area struck by the credit crisis. READ MORE…
In Latvia, app rewards frequent fliers for burned calories
We’ve already seen Nike Mexico’s Subasta de Kilometros offer runners the chance to use their tracked miles to bid on sports equipment. Now, the Burn The Miles app is using a similar idea by offering rewards to frequent fliers who jog enough to burn off the same number of calories as miles they’ve flown. READ MORE…
In South Africa, drones repurposed to deliver beer to festivalgoers
Beer-lovers can already brew their own ales in remote locations thanks to the Carbonator Bottle, but what about those who prefer to have their beverages delivered direct to them? Using tech to offer ultra-convenience, guests at South Africa’s OppiKoppi festival in August will be able to use their smartphones to order beer to be delivered directly to them via drones. READ MORE…
From Australia, QR code app helps event attendees to skip the queues
Queuing is more often than not an annoyance for consumers and can also be bad for business. Estonian startup Qminder has already offered one option to help customers avoid queues, with its number allocation app that alerts them when it’s their turn to be seen. Our latest spotting is Australia-based ExpressQ, which enables event attendees to pre-order and pre-pay for food, drinks or merchandise for easy collection on the day. READ MORE…
Concept store enables customers to make and share their own digital ‘look book’
One thing that fashion trends often rely on is consumers spreading the word – something that Replay’s Social Denim jeans picked up on with their instant sharing facility. Now the recently opened Karl Lagerfeld Store in Amsterdam is enabling online sharing of new looks straight from the changing room. READ MORE…
Browser rewards users for surfing the web
The success of any loyalty program depends largely upon the ease with which rewards can be earned. That’s no doubt why Kroger chose to tailor discounts based on customers’ existing shopping habits, for example, and why French fast food chain Bert’s chose to let patrons use their public transport cards. The latest example? Perk, a browser that rewards users simply for surfing the Web. READ MORE…
Shopping cart-mounted tablet detects nearby items and offers recipes in real time
Regular readers of Springwise may remember the Hellmann’s mayonnaise campaign in Brazil that printed recipes for those who purchased the mayonnaise, using the other items also being bought as ingredients. Unsatisfied with stopping there, the company has returned with the Recipe Cart, which uses NFC technology to immediately suggest meal ideas to shoppers as they walk past other ingredients. READ MORE…
